We're opening a Men's Store!!
Yay!!!
But ok there's a small chance we don't get men.
I mean, I started a women's running group, a women's business book group, Kate and I founded a women's running store... we're out of touch.
In fact, this is a real life text from Kate:
And, if you search for men's goods on our favorite wholesale sites, it's a LOT of beard waxing kits and whiskey stones. Is that what you want? You're all into slugs, whiskey, and beards?
Honestly doesn't sound like a bad life.
Anyways, what are your Top 3 Things About Men we should focus on for our new store?
have the whole display area built around a cool old convertible, say a Triumph TR6 – guys like cars